
ABOUT
ABOUT

is a Saudi market research & marketing consultancy.We specialize in marketing research, brand strategy and communication.We listen, learn, understand, and analyze relevant targets’ opinions and turn them into actionable insights that help the public and private sectors as well as NGOs to make informed decisions

WE HAVE
- Experience in a wide range of sectors, fields, and industries
- A deep local knowledge
- An extremely rigorous quality assurance process
- Handled accounts progressively whether qualitative, quantitative, or mixed methods
- The ability to deliver urgent and expedited projects with high quality
We believe in

SERVICES
SERVICES
We offer a holistic understanding of the market

THE TOUCHPOINTS
We explore your customer’s journey and the effective of each touchpoint on the journey in order to optimize your customer’s experience

THE PEOPLE
We explore your customer’s journey and the effective of each touchpoint on the journey in order to optimize your customer’s experience

THE SPACE
We investigate the dynamics and trends within the category of your product or service


THE PRODUCT
We identify how well is your product/ service performing?

THE BRAND
We help you determine the equity of your brand. What is perceived to be similar to competitors? What is unique and differentiated?

We help you tune into your target’s
FREQUENCY
By listening, understanding, and analyzing your targets you will be armed with knowledge, and insights that identify important levers needed to optimally make sound business decisions. We will assist you in turning our research outcomes into actionable insights that will guide you through what needs to be done… We will help you prioritize your goals based on solid research that will act as your compass
CLIENTS
CLIENTS
Clients we proudly served
TESTIMONIALS
TESTIMONIALS
Let Our Clients Explain

“It has been a pleasure to work with Frequency on various projects. Their integrity, attention to detail, and genuine concern for project success was felt across all touchpoints. They always provide valuable insights! ”

“Frequency uphold very high professional values and a pleasant team to communicate and negotiate with. I really enjoyed their services and the manner in which the scope of work was carried. I was quite pleased with the final outcome and would highly recommend them to anyone that’s looking for peace of mind”

“I have had the opportunity to work on various projects with Frequency. I confidently say they are one of a few research agencies that demonstrated high level of professionalism. There are key reasons why I experienced the level on which Frequency operates at to be greater than the remaining options in the market, some of which are: local understanding of the market; high level of integrity; strong research skills; great quality of client servicing; and quick turnaround under pressure. I would highly recommend Frequency as a boutique marketing research agency of choice.”

We have worked with Frequency on key projects, whereby the research done was essential to our design strategy and creative process. Frequency’s team are very professional and the added value they offer is key in every project.

One of my best decisions in research is dealing with Nada Hasanain during my work in Savola, Nukaly and now in Panda. I was one of her clients who encouraged Nada to open her own boutique agency.. With “Frequency” it’s not just attaining a deep dive understanding of consumers’ needs in Saudi Arabia but also all the nitty-gritty details that generates useful insights for business building and business development. This is due to the highest level of integrity in all the research journey…

“When it comes to market research there are loads of research agencies that talk a good game, but Frequency Marketing & Research Consultancy truly provides you with deep understanding and actionable Consumer and Shopper Insights to help you make it happen. Personally working with Nada Hasanain and her dedicated team of market research professionals have enabled me and my business teams across multiple industries and companies to make wise business and organizational decisions based on real and high quality insights and market knowledge and customer engagement bringing the business to great results.”

I have worked with Frequency team on several critical projects related to Retail industry, found them to be very trustworthy and reliable throughout from briefing phase towards presenting the final work and rationale. Very professional with high ethical standards and solid analytical ability in addition; working very closely with client during all project phases is what makes them really stand out vs. others in the market.It would be my pleasure to recommend their services as I believe they would be a great asset and will add great value to any future business partner. Wishing Frequency team all the best of success!
CONTACT
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