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ABOUT

is a Saudi marketing & research consultancy. We specialize in marketing research, brand strategy and communication. We listen, learn, understand, and analyze relevant targets’ opinions and turn them into actionable insights that help the public, and private sectors, as well as NGOs make informed decisions.

WE HELP OUR CLIENTS

make informed decisions

WE HAVE

Experience in a wide range of sectors, fields, and industries
A deep local knowledge
An extremely rigorous quality assurance process
Handled accounts progressively whether qualitative, quantitative, or mixed methods
The ability to deliver urgent and expedited projects with high quality

WE BELIEVE IN

SERVICES

WE OFFER A HOLISTIC UNDERSTANDING OF THE MARKET

THE TOUCHPOINTS

We explore your customer’s journey and the effectiveness of each touchpoint within in order to optimize your customer’s experience

THE SPACE

We investigate the dynamics and trends within the category of your product or service

THE PRODUCT

We identify how well is your product/ service performing?

THE PEOPLE

We help you understand your targets. Who are your advocates vs. who are your critics and why? we also can help you identify new potentials for your business.

THE BRAND

We help you determine the equity of your brand. What is perceived to be similar to competitors? What is unique and differentiated?

We help you tune into your target’s

FREQUENCY

By listening, understanding, and analyzing your targets you will be armed with knowledge, and insights that identify important levers needed to optimally make sound business decisions. We will assist you in turning our research outcomes into actionable insights that will guide you through what needs to be done… We will help you prioritize your goals based on solid research that will act as your compass

CLIENTS

Clients we proudly served

TESTIMONIALS

let our clients explain

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“Frequency Marketing & Research Consultancy truly provides you with deep understanding and actionable Consumer and Shopper Insights to help you make it happen. Personally working with Nada Hasanain and her dedicated team of market research professionals have enabled me and my business teams across multiple industries and companies to make wise business and organizational decisions based on real and high quality insights and market knowledge and customer engagement bringing the business to great results.”

Ali Azhari

Director – Strategy, Insight and Innovation

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“Frequency uphold very high professional values and a pleasant team to communicate and negotiate with. I really enjoyed their services and the manner in which the scope of work was carried. I was quite pleased with the final outcome and would highly recommend them to anyone that’s looking for peace of mind”

Mohammed S. Fayez

Co-Founder & CEO

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“It has been a pleasure to work with Frequency on various projects. Their integrity, attention to detail, and genuine concern for project success was felt across all touchpoints.
They always provide valuable insights! ”

Wiam Hasanain

Partner

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“I have worked with Frequency team on several critical projects related to Retail industry, found them to be very trustworthy and reliable throughout from briefing phase towards presenting the final work and rationale. Very professional with high ethical standards and solid analytical ability in addition; working very closely with client during all project phases is what makes them really stand out vs. others in the market. It would be my pleasure to recommend their services as I believe they would be a great asset and will add great value to any future business partner. Wishing Frequency team all the best of success!”

Ibrahim Binaquil

Head of Marketing & Strategy

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“We have worked with Frequency on key projects, whereby the research done was essential to our design strategy and creative process. Frequency’s team are very professional and the added value
they offer is key in every project.”

Ibrahim Abou Mattar

Account Manager

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“I have had the opportunity to work on various projects with Frequency. I confidently say they are one of a few research agencies that demonstrated high level of professionalism. There are key reasons why I experienced the level on which Frequency operates at to be greater than the remaining options in the market, some of which are: local understanding of the market; high level of integrity; strong research skills; great quality of client servicing; and quick turnaround under pressure. I would highly recommend Frequency as a boutique marketing research agency of choice.”

Amro Mandorah

Associate Partner

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“ With “Frequency” it’s not just attaining a deep dive understanding of consumers’ needs in Saudi Arabia but also all the nitty-gritty details that generates useful insights for business building and business development. This is due to the highest level of integrity in all the research journey…”

Faisal Kheshaifaty

Head of Business Development & Market Intelligence

CONTACT

info@frequency.sa

Al Sultan Center, Al Zahra, Jeddah

+966 12 216 3414